This weekend with nothing better to google than the complications of wisdom tooth extraction(if doctors are a pain ....what the heck do you call dentists...they are a bloody damn pain and i am living with it for nearly a month and a half) i just cuddled up with ' The Google Story ' by David A Vise.
Its a book that gives a pretty good insight but somehow not a very interesting book.Its quite factual the kind most techies would be familiar with and so it just adds date and time and names to the events.
Of course i liked some chapters a bit more like 'Divide and Rule' wherein Sergey and Larry decide to have both the leading venture capitalists and not one so that the infighting between them would prevent the loss of control by the founders and the parts about Eric Schmidt's initial times at Google.Also interesting was the 'Going Public ' and ' Playboy' chapter which details Google very different way of going public.
The book makes it clearer though how superior the product was as unlike most other companies here it wasn't reallly some management and marketing guys who called the shots but the engineers who built the product and they pretty much have been having their own way which actually is not a very easy thing on a corporate world dependent on marketing and management heavily once a product is available.Not many engineers really think or can manage keeping that kind of control over what they build or code.
All in all its a good book but not quite half as good as the product itself and no there's nothing inspiring for those who love inspirational and motivating stuff(of course their success of all kinds itself may motivate some people...dont know but yeah it will not fit that category).
Its just a chronicle really of one of the greatest product of our times and it fascinates in small parts .
Google is one of those rarest of the products i guess where the product is as superior if not more than how its projected to be.I cant deny i have a deep personal fondness for it as i cant think of any other brand i have any sort of attachment to. Unlike most people i guess i dont really get awed by brand names just like some, dislike some.Some brands , i do admire but never really feel their presence or absence would cause any difference to my life.
But it is exactly here that Google differs. Among many brands that might have changed the world, humanity , science , universe or whatever , when it comes to me in my cocoon and instant thoughts i know Google made a huge difference to my life .
Unlike other brands for which i can think up alternatives or adjust may be with their absence i really would as an individual feel its absence....its such a part of everyday life.
Last week when i saw the google logo conveying its 9th birthday i remebered the difference it made.I passed out of college 9 years ago and how different it would have been to have google then.Not many can understand the impact lack of information can have (esp for people who lack contacts who hoarded information)....information which we or certainly I take for granted in recent times.
I am one of those hugely dependent on Google. Not that there aren't other search engines or i don't try them...just that i seem to be have a very good hand at searching very fast what i want in google and for some one with my kind of random access memory Google is a real savior and i dont mind having a reputation of a Google dependent.
Last week i got a new handbag in a shade of pink . Now a colleague asked what do you call that color. I was very busy at that moment and could think of nothing really and I said I will find it and tell ya ...and i get an immediate smiling reply...where on google???? I could only quip....Hmmmm
Well i did find it through google and its 'Mauve Taupe'.Well.....
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